Creating an superb buying experience is an excellent way to retain Amazon customers.
Loyal customers who love your brand will share their experience to their friends and family, creating one of the best forms of advertising.
Here are 6 ways to retain amazon customers:
1. Deliver a first-rate experience
Meet and EXCEED customer expectations earns you repeat business. Don’t just match what other sellers do, find out ways to exceed and ‘better’ serve your buyers needs.
2. Be creative
Use images and interesting ways to use your product into your images. Give your customers reasons to buy your product and be long-term customers. Create an emotional impact. Let your customers feel great about your product as they imagine themselves using it.
3. Partner with bloggers
Contact with experts in your field who run successful blogs. Partner up with them, highlighting your product, reviewing your product, running promotions, etc. Getting endorsements from influencers is an awesome way to win trusted customers.
4. Make it easy to be charitable
Customer philanthropy is becoming more popular. Try putting Amazon Smile in your product description (Amazon Smile donates part of the purchase price to the customer’s organization of choice).
5. Share your values
Have you thought about your company values? Many people have not. If you have, make it clear what you stand for. Showcasing these gives customers another reason to keep coming back.
6. Post answers to your customers questions and reviews
Directly respond to customer questions and reviews. Go above and beyond and add any important questions or reviews to your product description which can help other customers.
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Referenced article here.